BlogLeon Zucchini10 min read

Best B2B Software: The Top-Rated and Most Loved 🌟

Best B2B Software: The Top-Rated and Most Loved 🌟

Discover the crème de la crème with G2’s highest satisfaction product list. These top-rated software are sure to exceed your expectations — just as they have with other users!

Find only the best software on G2’s list of Highest Satisfaction Products

For big companies and small businesses alike, it’s easy to accumulate software throughout the year without fully utilizing them. While these investments may be a good idea at the time, they can end up being a costly waste of money if they’re not being used to their full potential. 🫥💸

As such, the start of the year is the perfect opportunity to reevaluate it and determine which products are truly necessary for your business. And what better to consider during this task than G2’s 2022 list of the Highest Satisfaction Products?

The list’s based on customer ratings and reviews from G2 — one of the world’s largest and most trusted software marketplaces.

We highlight here the top 10 products on that list, along with a short description and price details for each of them, whenever available. There are tools on help desk, visual collaboration, sales enablement and engagement platforms.

We hope this helps you make smart and cost-effective decisions for your business! 😉

Help Desk Platform ☎️

If you’re looking for apps to streamline and automate the process of handling customer inquiries and complaints (not only over the phone but all around), G2’s list has a good pick for you.

1. Zoho Desk

Simplify customer service operations to deliver lasting customer experiences

Sort tickets into columns based on the status inside Zoho Desk

Zoho Desk is a customer service platform that helps teams manage and resolve customer inquiries. It provides support for communication over the phone, email, live chat, SMS text, social media, and more.

You can embed your entire help desk in your app, so customers can browse your knowledge base, engage with your community, chat with your conversational assistant and raise a ticket if needed — directly from your app.

With Zoho Desk, customer service teams can track and manage their interactions with customers, as well as talk to each other on a Team Feed. And managers get to see analytics and more from a single dashboard, to improve team assistance and improvement.

🪙 Pricing

  • *Standard Plan:+ €14 per user/month (all the essential support features to augment your customer service team)

  • *Professional Plan:+ €23 per user/month (simplified collaboration and process automation functionalities for fast-growing teams)

  • *Enterprise Plan:+ €40 per user/month (advanced AI and customization capabilities to enable enterprise-grade support)

Visual Collaboration Platform 🖼️

It’s always worth testing new ways to work together in a team and being more collaborative with each other on shared projects and documents.

2. Lucidspark

A virtual whiteboard that connects teams so they can bring their best ideas to life

Lucidspark allows you to enhance team collaboration without any chaos

Lucidspark is a project management platform that helps small businesses plan, execute, and track their projects. With features like task management, real-time collaboration, and customizable templates, Lucidspark makes it easy to stay organized and on top of your work.

Whether you’re working on a small project with a few team members or a large, complex initiative, Lucidspark has the tools you need to stay on track and meet your deadlines.

🪙 Pricing

  • *Basic Plan:+ free (3 editable boards, unlimited shapes, freehand drawing, emoji reactions)

  • *Individual Plan:+ €8/month (unlimited editable boards, 1 GB of storage, presentation mode)

  • *Team Plan:+ €9 per user/month (chat, commenting, revision history with versioning, guest collaborators, voting, timer, paths, laser pointer)

Sales Platforms 💰

Trending in the list of highest satisfaction products in G2, we have sales enablement and engagement platforms. They’re created to improve the performance and efficiency of sales-related processes — see which one best suits your needs and give it a go.

3. Gong

Automatically capture and analyze customer interactions to reach your full potential

Crack the code on peak performance with Gong

Gong helps small businesses improve performance by providing you with tools to analyze and optimize sales calls and meetings. Amongst its features, you’ll find automatic conversation recording, AI-powered insights, and customizable templates.

You can gain insights into what works and what doesn’t in your sales conversations, and make the necessary adjustments to improve your results and replicate them across your team.

🪙 Pricing

  • Gong will provide custom quotes on request


Make every interaction count and forecast with confidence

Drive team performance with platform uses artificial intelligence (AI) to automatically transcribe and analyze sales calls and meetings, so you can quickly and easily identify key moments in those conversations — such as objections or key asks.

Amongst its differentials, the platform allows you to create snippets from training videos or webinars — and use them to improve the whole team performance.

🪙 Pricing

  • Get in touch with to get pricing quotations according to your company needs

5. Salesloft

A complete system where sellers and sales teams come together to collaborate, execute, and serve their customers

Salesloft has tools to guide you through all the sales processes

Salesloft also helps sales teams automate and optimize their outreach efforts. It has automation, forecasting, pipeline management, revenue intelligence, and analytics on team performance, engagement scoring and outcomes. The app also integrates with major tools, like Slack, Salesforce, Outlook, Gmail, and so on.

With this platform, you can create personalized, data-driven campaigns and track their progress in real-time. This allows you to focus on building relationships with your prospects and customers, instead of worrying about small details.

🪙 Pricing

  • Custom quotes on request — for teams wanting to generate leads, or big enterprises that need every stage of the revenue lifecycle

Intermission: Curiosity

**Are you tired of searching through multiple platforms and accounts just to find a single file or message? Meet Curiosity, the ultimate all-in-one search tool 🔎

Curiosity: One search for everything

With Curiosity, you can easily search through all your data without having to upload anything anywhere. This means your information remains safely stored on your own computer, giving you complete control over it.

But that’s not all. Curiosity also connects with the tools you already use, including popular apps like Dropbox and Slack. This saves you time and makes your searches more efficient: you can quickly find what you’re looking for without frustration.

No need to waste time jumping from one platform to another when you can have everything you need in one place. 😉

🪙 Pricing

  • Basic plan: Free* (*up to 5 connected cloud apps)

  • Personal plan:** €3.99/month** *(*unlimited personal apps, search-in-files, schedule indexing)

  • Pro plan: €9.99/month (unlimited sources, faster indexing)

6. Mindtickle

Expand knowledge inside your company, understand ideal sales behaviors and adapt to change

Scale individualized enablement programs and map skill development to key business outcomes

Mindtickle is a platform created for sales teams to better prepare for meetings and presentations, and upscale their performance.

You’ll have access to a range of training and coaching tools, such as quizzes, simulations, and personalized feedback, to improve skills and confidence. Very useful for onboarding as well as continuing training inside your organization.

🪙 Pricing

  • Request a demo via their webpage and get quotes on demand

7. Seismic

Make smart improvements to help sellers perform at the top of their game

Get related news , analytics, presentations, and a content center within Seismic

Seismic platform provides a helpful solution for teams to access all sales material, charts, sheets, and related content in one place. This makes it easy for your sales teams to get the content they need to close deals, and they also get to share these materials directly with their customers and receive engagement metrics.

This way, marketing teams can track how their content is being used, what works and what doesn’t, allowing them to make data-driven decisions about what content to create. The app also has a training segment for internal onboarding and constant improvement.

🪙 Pricing

  • Quotations are on demand according to company needs

8. Outreach

Efficiently create more pipeline, and predictably close more deals

Outreach helps you re-engage buyers with personalized interactions

Outreach is a great platform to automate and scale sales teams outreach efforts. You can create efficient workflows with personalized, data-driven campaigns and track their progress in real-time. If needed, move deals forward with the right actions at the proper moment.

Say you want to manage leads that have bounced, failed or are paused? Jump right in and resume other members’ prospects to see a difference.

The app has integration with CRM like Salesforce, which makes it easy to move data around with a couple of clicks and take action — without having to jump between different applications.

🪙 Pricing

  • Request pricing when booking a demo via their website

9. Showpad Content

Turn your go to market strategy into a true competitive differentiator

Showpad Content lets you create customizable homepages with the most relevant content based on who’s accessing it

Showpad Content is a content management platform that helps marketing teams create, manage, and distribute their content. It’s also an excellent tool to be used as an online library resource for training or repository, with special interactive capabilities that will help your presentations.

For analytical teams, the platform provides an effortless way of accessing and exporting valuable data and insights to be examined for improvement.

Sales representatives can also make good use of the functionality to create and share different homepages according to the reader’s interests — this makes it easier for teams to close deals and drive results.

🪙 Pricing

See which plan suits your company better and request pricing online.

  • Essential plan: centralized content discovery, sharing and usage insights

  • Plus plan: basics plus personalized guided selling experiences

  • Ultimate plan: fully customized, integrated sales processes

10. Highspot

Take control of your sales enablement and accelerate growth

An easy-to-use interface makes things more intuitive for Highspot users

The last sales-related product on the list, Highspot is a platform with multiple functions. You can use it for onboarding and coaching, updating team members, making pitchs, gathering analytics, displaying content, and much more.

Remote teams also benefit from its ability to scale e-learning training, and keep marketing materials always up-to-date.

The team’s constantly updating the app, and they’re receptive of feedback, which can make a difference in choosing your preferred tool to work with.

🪙 Pricing

  • Request a personalized demo to get available plans

Wrapping up

Taking the time to reevaluate any tools being used by your business can save you valuable resources in the long run.

And G2’s 2022 list of the Highest Satisfaction Products is the perfect resource to aid you in this process, with products that have been tried and tested for ultimate satisfaction. ✅

If you use other kind of tools not mentioned on the Top Ten, be sure to check the full list here. There are other areas covered that might just as well guide you to making better, more informed decisions.

Let us know in the comments any other tricks and tips to choose the best software for your company — we’d love to share insights! 🤩

And don’t get overwhelmed by searches across all your company files and apps — let your whole team use Curiosity and find out what an all-in-one search app can do for you — data never leaves your computers.

If you enjoyed this article, you might want to check out:

Curiosity: the end of endless searches

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